As I see it when you get video's that have a second video follow up the first is always a instructional video and the next couple then get away from the instructions.
Look at hendrick's video's the first two were most instructional then anything, then it went into teachnique and fishin.
Also I haven't watched many video's but is this Ed's first video, if so I can totally see why it was more instructional then anything else. Anyways for me I thought the first Skagit master was awsome (i'm a firm beliver that you can learn something from everyone, some people explain things diffrently that makes it eaiser for other, to think you have already seen everything is a little bit .........) Haven't watched the second one yet but plan on soon.
Can't wait to see the next two that they are advertising on their web site (I belive they are in filming right now.)
One last thing, with the sponsor advertising, I agree with Marc on this, if it wasn't for them then I highly doubt the film would of been made, and the compaines that ponny up the dollers deserves some advertising. Who remebers the first trout bumb video I mean the sponser advertising was absoultly crazy, even though I enjoy fishin the product I found it to be overwelming at times.