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I remember a business class in 1st year Uni (80's) - We were preparing to watch a 3M film on product development process and the prof explained how the product being referred to was a fictional 5 blade razor because it was more tangable reference than refering to a widgit or a thingamabob, he went on to explain that the idea was so ridiculous it would never exist so it was a perfect example to use, allowing us to focus on the process and not the product - now everytime I see that 5 blade razor advertised I wonder if that prof is in the same retirement home as the geography prof who told us we would be out of oil by the year 2000 - so much for predicting the future

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